May 23, 2017

PPC vs. SEO: Why Your Pet Care Business Needs the Right Balance of Each

Just one of the articles from Pet Care Pro Quarterly, IBPSA’s digital magazine for pet care services professionals. Read the current issue online here. Why your pet care business needs the right balance of each for a knock-out web marketing strategy by Alain Parcain One of the most common questions my web marketing team and I get while speaking at industry tradeshows or providing educational webinars is, “which strategy is right for me?” Businesses are constantly focused on finding the […]
May 22, 2017

Fast Bites (May 22, 2017)

Wow, hard to believe that the end of May is just ahead. This year feels like it’s flying by! We send you these “fast bites” to help you quickly stay on top of the latest industry news and upcoming events. The latest… Interesting article last week in the New York Times on the epidemic of feline hyperthyroidism and the everyday chemicals that might be to blame. Read the article online here. While financial statements are not the funnest part of […]
May 17, 2017

Flyball!

Just one of the articles from Pet Care Pro Quarterly, IBPSA’s digital magazine for pet care services professionals. Read the current issue online here. by Steve Corona Flyball…the rock and roll of dog sports! At first glance, Flyball is quite the contrast to the more traditional obedience based events. Loud with barking dogs and their handlers getting them amped up, it’s like attending a rock concert versus a symphony. But don’t let the apparent chaos fool you, these dogs are […]
May 15, 2017

Fast Bites (May 15, 2017)

Happy Monday, IBPSA Members! “Before we launch into quick news and reminders, I have a personal request – will you help us with our Annual Pet Services Survey? As of today, a few dozen of you have contributed – THANK YOU! – but the deadline is looming and we need many more for this survey to be of true value not only for your business but for the industry as a whole. The survey results will reveal key benchmarks and […]
May 9, 2017

What Pet Resorts Need To Know About Reputation Management

Just one of the articles from Pet Care Pro Quarterly, IBPSA’s digital magazine for pet care services professionals. Read the current issue online here. by Phillip Barnhart In 101 Dalmations, dogs spread news and gossip using the “twilight bark”.  If dogs and cats really could provide reviews today, reputation management would be easy. But with humans involved, you can’t count on Danny the Great Dane at Hampstead to get the word out. The reality is human reviews on review and […]
May 8, 2017

Fast Bites (May 8, 2017)

Quick news and reminders for you… Arizona Legislative Update: In November, Arizona voters approved increasing Arizona’s minimum wage to $10.00 per hour which became effective January 1st and will increase incrementally each year up to $12.00 on January 1, 2020. Effective July 1, 2017, there is also a paid sick leave requirement. Learn more here. We’ll have much more on the subject of workplace violence in our next issue of Pet Care Pro Quarterly but, in the meantime, this recent […]
May 1, 2017

Fast Bites (May 1, 2017)

Quick news and reminders for you… Hopefully you have already seen our new Pet Care Pro Quarterly (Q2 2017) released last week. We have been overwhelmed by the kind words and excitement for the new format. We are already working hard on our Q3 issue. It will be here before we all know it! If you haven’t seen it yet, you can check it out here. We’ve got TWO FREE WEBINARS for IBPSA Members in May: May 11, 2017 @ […]
April 27, 2017

Pet Care Pro Quarterly – Q2 2017

IBPSA is proud to announce the launch of our new online magazine, Pet Care Pro Quarterly. Our Q2 2017 issue is now online in digital format at the link, below. From your desktop, you can also download as a PDF (just click the “down” arrow from upper left at the link). In this issue, we profile a pet care facility in Arizona helping “pet parents” plan for the future and we take you into the thrilling world of Flyball (the […]
April 25, 2017

A Pal For Life: How One Pet Care Facility is Helping Pet Owners Plan for the Future

Just one of the articles from Pet Care Pro Quarterly, IBPSA’s digital magazine for pet care services professionals. Read the current issue online here. by Carmen Rustenbeck , Founder and Executor Director, IBPSA Part of the IBPSA team recently had the privilege of visiting with one of our member facilities, Pal’s Inn Pet Resort, LLC, in Fountain Hills, Arizona. As a point of interest, Fountain Hills lays claim to one of the tallest fountains in the world. While a plume […]
April 24, 2017

Fast Bites (April 24, 2017)

Happy Monday, IBPSA Members! Quick news and reminders for you… We’re making the leap to online magazine format for our big quarterly news update. Hope to have it out to you this week, so watch your inboxes! It is filled to the brim with informative and entertaining business insight. PACCC announced their very first Certified Professional Animal Care Manager (CPACM) exam last week. We know many of you have been waiting for this one. It will be offered in June […]